The Powerful Impact of RV Culture for College Football's Growth

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How the Power and Influence of RV Culture is perfect for College Football

College football fans take note: the RV industry has been for showcasing the "Ultimate Tailgate Experience" throughout the country with fan-accessible RVs. A 2013 tour sponsored by Go RVing, had two stops and featured the Winnebago Brave motorhome and the Lance 2612 toy hauler. Having thousands of people attend these events, it showcased RVs as an ideal tailgate vehicle as well as provided fans an opportunity to tour units. It featured cooking demonstrations with Celebrity Chefs, fan games, and giveaways, autograph and photo opportunities with Sports Illustrated personalities and college football alumni. All combined for exciting events.

Some cool things occurred from this marketing campaign such as:
  • An online sweepstakes was part of the tour with the grand prize winner awarded a 2014 Keystone travel trailer featuring an outdoor kitchen that is perfect for tailgating and camping. 
  • Go RVing teamed with Sports Illustrated to provide the magazine's lead NFL writer Peter King with a Jayco Precept Class A motorhome for his Monday Morning Quarterback (MMQB) Training Camp Tour for the summer.
  • King, along with other Sports Illustrated writers and staffers, embarked from New York for a three-week RV odyssey that visited 19 cities. 
  • The SI on Campus Tailgate Tour presented by Go RVing visited six NCAA football games throughout the country to give fans an interactive, hands-on introduction to RVing.
King is one of America's premier pro football writers and his MMQB column on, which began in 1997, has become a must-read for fans, league insiders and anyone who loves the NFL. The column regularly draws more than 12 million page views and based on its popularity, Sports Illustrated and King expanded the column to a stand-along microsite on He has over one million Twitter followers and he will be tweeting constantly during the tour as well.

Battle at Bristol officially brings in biggest crowd in American football history

There's a new sheriff in town when it comes to American football attendance records. On Saturday evening sept. 20, after three years of anticipation, the Battle at Bristol between No. 9 Tennessee and Virginia Tech officially reigned in the highest attendance for an American football game in history: a record 156,990 fans were on hand to watch the game.

These are all the campgrounds surrounding the speedway. An estimated 100,000 RVers using the campgrounds at Gametime.
Fast Facts 1:
The former NCAA-recognized record for attendance is 115,109, from the Notre Dame-Michigan game in 2013. The previous record was 114,804, set by Michigan in 2013. Bristol, which holds approximately 160,000 people, was expected to bring in close to that figure.
One of the highest, yet unofficial, records for attendance at a college football game was all the way back in 1927 when 120,000 people gathered at Soldier Field to watch Notre Dame-USC.
The highest record for an NFL regular season game is 105,121 — set in 2011 during the Cowboys-Giants game from Cowboy Stadium in Arlington, Texas. The largest crowd to watch any NFL game was 112,376 in a preseason matchup between the Cowboys and Houston Oilers in Mexico City in 1994.
Fast Facts 2:
The Pilot Flying J Battle at Bristol set a record for the biggest crowd to see a college football game. Guinness confirms the record, but they came up with a different attendance number than the 156,990 announced at the game.
"They had a confirmed total of ticketed attendees at 130,045 people," said Kim Patrick, head of records management for the United States and Canada. "In many cases, announced attendance is actually higher than the real ticketed attendance. For this reason, from a Guinness World Records attendance standpoint, we've decided that globally the way that we count attendance records so that it can be compared from place to place, is just for that barcoded, ticketed attendance."
Guinness does not count players, the two bands, staff, and media members. They only count people there to watch the game.
The RV culture is something that is important to the college football fan who is serious about supporting their team and The RV Lifestyle is very conducive to the fan who likes to tailgate. Looking at Bristol(as is the case for many NASCAR Speedways), the amount of campgrounds available produced up to an additional 100,000 visitors who may not have attended the game but still were able to capture the game while RVing.

The game was convenient for both Virgina Tech and Tennessee fans

Being that campgrounds and RVing are important NASCAR, it's easy to understand why in "the age of the college football playoff" how important it is to provide the ultimate fan experience for fans and alumni  alike who may travel cross-country to catch their favorite team. It could very well be an important factor in their travel as well when we come upon bowl season. As it becomes tougher to fly last minute or book hotel rooms the solution seems obvious; buy an RV. Unlike a hotel, there is a size and budget for everyone and it will actually provide more opportunities for additional family vacations.

You can trust our knowledgeable crew members who are available to assist you with your RV buying and RV service needs. Our RV dealerships are stocked with new RVs from the top name and rated brands, complemented by high-quality pre-owned RVs. With a vast inventory of models and floor plans, La Mesa RV has an RV for every lifestyle!

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1 comment:

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